Privacy Policy

Your privacy matters to us:

We collect only the data needed to serve you.
We use cookies transparently and with your consent.
You control your personal information at every stage.

This Privacy & Cookie Policy explains how Sattar Direct, a trading name of Sattar Distribution Limited, collects, uses, and protects your personal information and how we use cookies and similar technologies on our website www.sattardirect.co.uk.

We comply fully with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Sattar Direct (Trading name of Sattar Distribution Limited)
Registered in England & Wales
Company Number: 16129162
Registered Office: Suite 3.5, Gateway House, Styal Road, Manchester, M22 5WY, United Kingdom
Email: info@sattardistribution.com

2. Information We Collect

We collect information when you:

Visit or browse our website
Create an account or trade profile
Place an order or request a return
Subscribe to marketing or newsletters
Contact us by email, phone, or online form

Category	Examples
Personal Details	Name, title, date of birth
Contact Data	Email, address, phone
Account Info	Username, password, order history
Payment Info	Card or PayPal details (handled securely by our payment providers – we do not store full details)
Technical Data	IP address, browser type, device IDs, cookies
Marketing Preferences	Opt-in choices and communication history

3. How We Use Your Information

Process and deliver orders
Manage accounts and trade relationships
Provide customer service and returns
Send updates and marketing (if consented)
Improve our website and services
Fulfil legal and tax obligations

Legal Bases for Processing:

Contractual necessity – to fulfil orders or requests
Legitimate interests – to improve services or prevent fraud
Legal obligation – for record-keeping or compliance
Consent – for marketing or non-essential cookies

4. Sharing Your Data

We share data only with trusted third parties who help us operate, including:

Payment processors (e.g. Stripe, PayPal)
Delivery carriers (e.g. Royal Mail, DPD)
IT and hosting providers
Marketing and analytics partners (e.g. Google Analytics, Meta)

All partners are bound by confidentiality and data-protection obligations.
We never sell personal data.

5. International Transfers

If data is transferred outside the UK, we ensure appropriate safeguards such as UK adequacy decisions or Standard Contractual Clauses (SCCs) approved by the ICO.

6. Data Retention

We retain data only as long as necessary to:

Provide services and support
Meet legal requirements
Resolve disputes

Typically, we retain customer data for up to 6 years after the last transaction unless law requires longer.

7. Your Rights Under UK GDPR

You may:

Access your data
Rectify errors
Erase data (“right to be forgotten”)
Restrict processing
Port your data
Object to processing (e.g. marketing)
Withdraw consent at any time

To exercise rights, email info@sattardistribution.com.
We will respond within 30 days.

8. Marketing Communications

We send marketing only with your consent.
You can unsubscribe anytime via the “unsubscribe” link or by emailing info@sattardistribution.com.
Opting out will not affect transactional emails (e.g. order updates).

9. Cookies and Tracking Technologies

What Cookies Are: Cookies are small text files placed on your device to help the site function, remember preferences, and analyse usage.

Type	Purpose
Essential	Required for basic site functionality (e.g. shopping basket, checkout). Cannot be disabled.
Performance & Analytics	Collect anonymous data to help us understand traffic and improve experience (e.g. Google Analytics).
Functional	Remember choices such as language or region.
Advertising & Social Media	Used to personalise ads and measure marketing effectiveness (if you consent).

Managing Cookies:
On your first visit, you’ll see a cookie banner allowing you to accept or manage preferences.
You can also block or delete cookies anytime through your browser settings.
Be aware that disabling essential cookies may affect website functionality.

10. Data Security

We employ encryption, firewalls, access controls, and regular security reviews to protect data.
Although we take all reasonable precautions, no online system is completely secure; use the site at your own discretion.

11. Links to Other Websites

Our website may include links to third-party sites.
We are not responsible for their privacy or cookie practices; please review their policies.

12. Children’s Privacy

Our website is not intended for individuals under 16.
We do not knowingly collect personal data from minors.

13. Updates to This Policy

We may update this policy periodically.
The current version and “Last Updated” date will always appear at the top of this page.
Material changes will be communicated on our website or by email if required.

14. Contact Us or Make a Complaint

For questions or concerns:
Registered Office: Suite 3.5, Gateway House, Styal Road, Manchester, M22 5WY, United Kingdom
Email: info@sattardistribution.com